The Intake

Insights for those starting, managing, and growing independent healthcare practices

Becky Whittaker, specialist SEO copywriter

Becky Whittaker is a specialist SEO copywriter with over a decade of experience and an interest in healthcare and legal marketing. Becky believes that independent practices are critical because they have more opportunities to deliver better patient care and personalize patients’ experiences. She also has a personal connection to the healthcare industry, as her sister-in-law is a pediatrician.

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  • A-level English literature, English language, French — all A grade

  • Additional published, bylined articles include:<br /> <br /> https://www.stevenmather.co.uk/litigation-solicitor-blog/38232/buy-a-business-with-no-money/<br /> <br /> https://www.stevenmather.co.uk/litigation-solicitor-blog/38657/directors-service-agreements-do-you-need-one/<br /> <br /> https://blog.foodsconnected.com/guide-to-food-fraud

Latest in Becky Whittaker, specialist SEO copywriter

Medical staff collaborate on patient care, answering how does EHR improve efficiency
Medical staff collaborate on patient care, answering how does EHR improve efficiency
How EHRs and healthcare technology improve efficiency

Discover how EHRs boost healthcare efficiency. Learn key benefits, best practices, and future trends to optimize your medical practice.

Medical professional reads about history of electronic health records on tablet
Medical professional reads about history of electronic health records on tablet
History of EHRs in healthcare technology

Find out how EHRs have revolutionized healthcare since the 1960s — and what the future holds for providers.

NP salary by state
NP salary by state
Nurse practitioner salaries: Highest and lowest paying states

Learn about the highest and lowest earning states for nurse practitioners — plus ways to increase your earnings as an NP.

automate healthcare billing
automate healthcare billing
How to transition to automated billing processes 

Get the actionable steps your healthcare practice can take to transition smoothly to automated billing.

key performance indicators for independent practices
key performance indicators for independent practices
How to benchmark KPIs to measure and improve your clinic’s performance (free worksheet) 

Discover how to use financial, operational, and clinical benchmarks to identify growth opportunities and areas for improvement in your healthcare practice. Track these 7 common KPIs for success.

Get expert tips, guides, and valuable insights for your medical practice
patient care and patient retention
patient care and patient retention
Why high-quality care is the bedrock of patient retention

Quality of care covers many areas — from the care you provide, to communications, to appointment availability.

EHRs for independent practices
EHRs for independent practices
EHR explained: A guide to electronic healthcare systems

When effectively implemented, EHR systems can automate processes, enhance engagement, improve outcomes, and boost margins.

Cybersecurity in healthcare
Cybersecurity in healthcare
Cybersecurity in healthcare guide: Stop, respond, recover

This guide equips providers with the best knowledge and tools to navigate the complex world of cybersecurity in healthcare.

Key lessons from the Change Healthcare cyberattack
Key lessons from the Change Healthcare cyberattack
Key lessons from the Change Healthcare cyberattack

Discover how the Change Healthcare cyberattack has revealed crucial cybersecurity lessons — and learn strategies to protect your practice against the ever-evolving threat of ransomware.

tips for physicians on cyberattacks
tips for physicians on cyberattacks
Physician cybersecurity: 9 tips to protect patient health records from cyberattacks

Healthcare providers can protect patient records and help prevent cyber threats with these actionable tips.

Change Healthcare
Change Healthcare
Change Healthcare cybersecurity attack: What does this mean for my practice?

Navigating the fallout and understanding the impact on your healthcare practice

Image depicting the question of what is RADV
Image depicting the question of what is RADV
Understanding risk adjustment: The definitive RADV rulebook for healthcare

Here’s what you need to know about risk adjustment data validation (RADV), the RADV final rule, and how they will affect your practice.

Independent physician and medical staff member discuss marketing budgets for healthcare practices
Independent physician and medical staff member discuss marketing budgets for healthcare practices
Discover healthcare marketing budget benchmarks for independent practices — plus ways to boost and measure success

Learn about marketing strategies private practices say are working — and what they’re spending.

Physicians discuss cost transparency in healthcare while looking at tablet
Physicians discuss cost transparency in healthcare while looking at tablet
What is price transparency in healthcare and how is it linked to patient satisfaction?

Discover how to maintain cost transparency and conveniently communicate accurate price estimates to retain patients’ trust.

Physicians discuss protecting patient privacy and security in the digital age
Physicians discuss protecting patient privacy and security in the digital age
Protecting patient privacy in the digital age: Best practices for medical clinics

Explore the significance of patient data privacy, the latest in security measures, and the world of health data regulations. Learn how medical practices can ensure patient safety in the digital age.

healthcare AI
healthcare AI
Healthcare AI and HIPAA privacy concerns: Everything you need to know

Healthcare AI has enormous potential to benefit practices — and to violate HIPAA. Here’s what you need to know to stay in compliance.

HIPAA-compliant patient reviews
HIPAA-compliant patient reviews
Your guide to HIPAA-compliant patient testimonials and reviews

Online patient reviews are part of promoting your healthcare practice — but it’s vital to stay HIPAA compliant. Here’s how.

Get expert tips, guides, and valuable insights for your medical practice

Get expert tips, guides, and valuable insights for your healthcare practice