The Intake

Insights for those starting, managing, and growing independent healthcare practices

Alesa Lightbourne, healthcare writer

Alesa Lightbourne is an award-winning author, professor, and former dean of an international business school. As a healthcare writer, her clients have included Fortune 50 companies, and her works have appeared in mainstream business, scientific, and medical publications.

linkedIn
  • Bachelor's degree (honors), anthropology, University of California Santa Cruz

  • PhD, communications, La Salle University

Latest in Alesa Lightbourne, healthcare writer

RVUs for independent practices
RVUs for independent practices
What independent practices need to know about RVUs

Here’s why independent physicians should pay attention to RVUs and how RVU data can help practices to set competitive prices, grow their practice, and more.

doctor analyzing clean claims in medical billing
doctor analyzing clean claims in medical billing
Clean medical claims: What you need to know for increased revenue

It’s not enough to just be proficient at submitting clean claims. Get the latest trends in medical claims submission from a medical industry expert

picture of employees researching credentialing with insurance companies
picture of employees researching credentialing with insurance companies
Medical insurance credentialing 101: Everything you need to know

From avoiding hours of paperwork to getting paid by insurance companies, find out what you need to know about medical insurance credentialing

Man sending collections letter to patient on computer
Man sending collections letter to patient on computer
Medical practice collection letters that work: 7 ways to improve your letters, plus free templates

Get the most out of your medical collection letters and improve revenue streams with these expert tips

Get expert tips, guides, and valuable insights for your medical practice

Get expert tips, guides, and valuable insights for your healthcare practice